my.project
turning ideas into complete spaces.
From the first sketch to the finished interior
My-project is a brand specialising in interior design and turnkey investment projects. My task was to create a visual identity that reflects the brand’s modern, professional character while communicating a comprehensive approach to every project.
I started with the visual identity, establishing a clear foundation for the brand and its communication. I then translated this direction into the website and printed materials, creating a consistent experience across both digital and physical touchpoints.
The Challenge
How do you communicate a complex service without making the brand feel complicated?
My-project brings together multiple stages of an investment — from the initial concept and interior design to supervision and final execution. The challenge was to present this process clearly while building a sense of trust and professionalism.
The Direction
I focused on creating a visual system that feels modern, structured and confident. The identity became more than a collection of visual elements — it became a framework for communicating the entire customer journey.
Branding
I developed the visual identity as the foundation for the brand’s communication. The system was designed to work consistently across digital and printed applications while maintaining a clear and recognisable character.
Website
The website was designed to present the offer, process and completed projects in a clear and engaging way. I focused on information hierarchy and intuitive navigation, helping potential clients understand the full scope of the service.
I extended the visual identity into printed materials used in everyday communication. Each element follows the same visual principles, creating consistency beyond the digital environment.
The Result
The result is a cohesive brand ecosystem connecting branding, digital and offline communication. Every touchpoint supports the same idea: from the first concept to the finished interior, the entire process can be managed in one place.
Scope
Branding
Visual Identity
Web Design & WWW
Print Design
